Also, creating a theme around your clothing selections can help brand the show better and unforgettable. Whether that be your favourite piece or an interesting collaboration with another designer, these creative decisions are what can make or break your fashion show. Essentially, this is the content you’re portraying to the world, so be sure to put some thought into what you want from the collection to be displayed on the runway. The clothing selection from your line that you want to exhibit is seemingly the most important aspect of the event. Additionally, be sure to start searching for models as soon as possible! Sometimes booking models can be a lengthy process, so being ahead of the curve will lead to a better chance of securing high-quality talent.įor more tips on looking for models, check out this article here. Try going after models who will stand out on the runway and will create a memorable significance on a piece of clothing.īeing able to establish a notable connection between a model and item of clothing is a sign of success, so going after unique or eye-catching models are a great way to give your show a flair. It’s important to remember that these models will affect the impact of the line. These sites can provide essential information like size of event space, capacity, and even photos of the venue which can help visualise how the runway could work.Īfter choosing your venue, it’s time to curate and cast models to bring your collection to life. There are hundreds of online venue finders like Venuemob and Cvent that can help land the perfect spot to host your show. For starters, try seeking local venues that may have a history of hosting these kinds of events, but if the search falls through, don’t be afraid to turn to the internet. Over the past few years, we’ve seen brands like John Elliot use outdoor skateparks, Yeezy use Central Park, and Fendi the Great Wall of China, and these were all creative decisions to prove there is no shape or size your show has to be.Ī venue can be as small as an apartment or big as an entire ballroom, but it’s important as an organiser to understand what will help radiate your collection and brand in a positive light. The first step in organising your star runway show is to carefully select a venue that will complement your collection and vision.
Everyone knows how hard it can be as a brand coordinator or organiser to promote their newest collection and get it in front of the eyes of the fashion community, but with these five easy steps, you can ensure your show will not only be successful but also memorable. Looking to plan your next fashion show for the upcoming season but don’t know where to start? Look no further.
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